The analysts have been piling on over the past several weeks ahead of the holiday sales reporting, with both Jefferies and Cowen downgrading the stock and pointing to their weakness in key categories like women’s and children’s clothing. After 20 years of patrolling the mean streets of suburbia, he hung up his badge and gun to take up a pen full time. Another handful of locations are in the works.

At the same time, Amazon said this was its most successful Christmas ever, with tens of billions of products sold worldwide and the number of items shipped via Prime one-day or same-day delivery quadrupling over last year.

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"Amazon and Kohl's have a shared passion in providing outstanding customer service, and this unique partnership combines Kohl's strong nationwide store footprint and omnichannel capabilities with Amazon's reach and customer loyalty," said Michelle Gass, Kohl's chief executive.

I witnessed my dad and uncle go from accidental retailers to brand builders, which became the genesis for my four-decade career as a retail planner, trend forecaster, speaker and author.

She was certain it would "drive additional traffic into our stores.". Think an article needs a correction? Gass was amped about the partnership's potential, telling investors last quarter that with the returns program operating in all stores for the holidays, Kohl's was setting up special merchandising areas around the returns counter to capture new customers. The announcement of the agreement, combined with the April 23, 2019 Milwaukee Journal Sentinel report of Amazon negotiating the rights to buy 1.7 million shares of Kohl’s stock (about 1% of shares outstanding) drove the stock price to a year high of $75.48, by the day’s closing.

It'll pay $69.68 for those shares. Amazon will be able to buy up to 1.7 million shares of Kohl's stock, starting in January, according to a regulatory filing detailing the agreement. It’s appearing more and more that the Kohl’s and Amazon’s partnership is turning out to be a win-lose proposition; a win for Amazon and lose for Kohl’s. The former with their killer private labels and the latter with better discounting, variety and shoppability. © 2020 Forbes Media LLC.

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I think they both need each other, but not in the kind of wink-wink relationship proposed by Amazon back in April of 2019.

Learn more. Market data powered by FactSet and Web Financial Group. See you at the top! Amazon would be able to purchase the shares, (at the rate of 350,000 per year) beginning January 15, 2020. Amazon and Kohl's are expanding their return partnership to all Kohl's stores starting in July.

EY & Citi On The Importance Of Resilience And Innovation, Impact 50: Investors Seeking Profit — And Pushing For Change, The retailer's quarterly comparable stores sales. Maria Halkias has covered the retail scene for The Dallas Morning News since 1993. You may opt-out by. Could Amazon return to Kohl's in more ways than one?

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For Amazon to truly build the kind of traction they want and need in fashion, they need to get those products into stores. The initiative is now available in all its 1,150-plus stores across the United States. Gass, 51, was hired away from Starbucks in 2013 to be Kohl's chief customer officer and last May she moved into the CEO job.

It's also begun to downsize stores by adding grocer Aldi to its locations. Amazon will be able to buy up to 1.7 million shares of Kohl's stock, starting in January, according to a regulatory filing detailing the agreement. The Addison location of Whole Foods in March was the first local store to get the service.

All customers have to do is bring their eligible Amazon returns to their local Kohl’s, no box or label needed. Opinions expressed by Forbes Contributors are their own. We have returns being sent to another location to avoid possible cross contamination.

Rich has been a Fool since 1998 and writing for the site since 2004. It links the companies by making Amazon an investor in Kohl's. While there is some evidence customers are using the department store chain as a drop-off point to return their Amazon packages, Kohl's really just has one more chance to show the partnership can generate sales before investors conclude the program is a failure.

Aldi and Kohl's announced the partnership last year as part of Kohl's plan to downsize its overall store space. Kohl’s is also accepting online returns via mail.

I could imagine Amazon making a more serious investment in Kohl’s whereby they would agree to take a substantial equity stake in trade for some remodeling dollars and significant square footage in test stores for a mega-launch of properly positioned private brands, in say 200 stores. Holiday sales for Kohl’s, announced this morning were down 0.2% year over year, against a weaker than expected 2018 holiday sales increase of 1.2% preceded by a 2017 7% sales increase. Wisconsin-based Kohl's roots are in the grocery business, but it moved into general merchandise before growing nationwide starting in the 1990s. I am the product of an ‘immersive’ retail upbringing as the son of a midcentury American merchant. Despite analysts expecting only tepid sales growth for Kohl's (NYSE:KSS) for the Christmas season, the retailer wasn't even able to make it over that low hurdle; comparable-store sales fell for the November-to-December holiday shopping period.

With stores closed for COVID-19, however (and returns not being accepted via Kohl’s curbside pickup), Kohl’s will accept returns (even late ones) for 30 days after stores open back up. Walmart did not immediately respond to USA TODAY's … We are taking precautions in our shipping facility to ensure we have a safe packing center, but returns is a whole different story.

The Ascent is The Motley Fool's new personal finance brand devoted to helping you live a richer life. Kohl's comps were actually the best of the trio, but it being the retailer least attached to the shopping mall could explain why its same-store sales were down only 0.2% compared to a 0.6% drop at Macy's and the severe 7.5% plunge at J.C. Penney. Founded in 1993 by brothers Tom and David Gardner, The Motley Fool helps millions of people attain financial freedom through our website, podcasts, books, newspaper column, radio show, and premium investing services. Customers who buy something on Amazon and want to return it initiate the return on Amazon's website and are given a range of options on how they want to return the item. On Tuesday, J.C. Penney's stock closed flat, Macy's was up slightly and Nordstrom shares fell slightly. In my current state of indefinite semi-retirement, I’m managing my LinkedIn group, RETAIL SPEAK as well as cultivating my lifelong passion for all things vehicular.

In Tuesday's trading, Kohl's stock gained $8.03 a share, or nearly 12%, to close at $75.48. It'll pay $69.68 for those shares. In recent years, Kohl's has improved its private label business and added active wear. The retail apocalypse is having a devastating impact on mall-based retailers -- J.C. Penney (OTC:JCPN.Q) and Macy's (NYSE:M) also reported falling comps, though the former's were much worse than the latter's, and analysts see Macy's as having a chance to make a U-turn.

While there is some evidence customers are using the department store chain as a drop-off point to return their Amazon packages, Kohl's really … His coverage reflects his passion for motorcycles, booze, and guns (though typically not all exercised at the same time), but his writing also covers the broader sectors of consumer goods, technology, and industrials. By signing up you agree to our privacy policy, Stand with us in our mission to discover and uncover the story of North Texas.

Kohl’s decision to accept Amazon returns chain-wide was a bold and strategic move.

It also forced the retailer to forecast that full-year earnings would come in near the low end of its previously issued guidance of $4.75 to $4.95 per share. Kohl’s decision to accept Amazon returns chain-wide was a bold and strategic move. I’ve had the great pleasure to share my insights on the ever-changing world of retail with audiences on three continents. Although CEO Michele Gass assured investors the department store's vaunted partnership with (NASDAQ:AMZN) would drive sales higher as it was rolled out nationally last year, a disastrous third-quarter earnings report and now a disappointing Christmas update makes it clear the program is not working. Having made the streets safe for Truth, Justice, and Krispy Kreme donuts, he now patrols the markets looking for companies he can lock up as long-term holdings in a portfolio. If Kohl's has any chance of showing the partnership can work, it needs consumers to make many of those returns through its stores and then buy something while they're there.

Yet it was this sort of deficiency that Amazon was supposed to help alleviate. Copyright © 2020 The Dallas Morning News. UPS calls Jan. 2 National Returns Day and said it expected 1.6 million transactions to be conducted that day, a 26% increase from last year.

To make matters worse, both the “T-retailers” are winning with a younger, more desirable demographic than Kohl’s is attracting. Ironically, once again Kohl’s needs mirror that of Amazon’s, as 58% of Amazon’s private label sales come from their single house brand AmazonBasics, and 81% of overall private brand sales come from just 10 of their 400-plus brands. Kohl's CEO: COVID-19 Is Turbo-Charging Online Retail. All Rights Reserved, This is a BETA experience. Cumulative Growth of a $10,000 Investment in Stock Advisor, Kohl's Partnership With Amazon Really Isn't Working After All @themotleyfool #stocks $KSS $AMZN $M $UPS $JCPN.Q, Kohl's Stock Goes Up as Investors Cheer New Growth Initiatives, Kohl's Challenges Lululemon With New Athleisure Line, 3 Best Retail Apocalypse-Proof Stocks to Buy in October, Copyright, Trademark and Patent Information. Here’s how to return your Amazon-bought items to Kohl’s stores in a couple easy steps. If the retailer can't generate more sales this month when there should be a large influx of people returning packages, there seems to be little hope it will ever amount to anything, and Kohl's is facing a much more difficult future.

The deal also has some stickiness. All rights reserved. Amazon customers start their return process online as they normally would. The thesis that led to the much-celebrated Kohl’s/Amazon arrangement wasn’t bad when it was first announced to the public last April. Perhaps the time is right for a serious relationship here; and it doesn’t need to start as a buy-out.

Kohl’s shares opened yesterday (Thursday, January 9, 2020) around $45.00, just above Kohl’s 52-week low of $43.33.

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